In this case, the main subject is juxtaposed against the flowers in front of it, but also connected to them by the colors. Beneath the flowers is earth. Beneath the gas pump is earth (and gasoline tanks). The sky is grey, and the pump is backlit, but it still pops out at you because of the bright colors. It's eye-catching advertising - who can argue.
But in the background the grey of the truck and the rust-colored red of the barn reflecft a more natural world. In the middle, electrical wires break up the grey of the sky.
It doesn't really make a comment on anything, it's just a reflection of the way things are, but I think that if you look at it closely and find those things on your own it should get you thinking.
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